Admit it, folks. Many of you are like me. You take time to think of a catchy title for each and every post of yours. It's not a science; it's an art.
Each one of us has suddenly become a copywriter; we are looking to brand ourselves and our product -- in my case, Pearlies of Wisdom -- and we are looking to attract new interest or maintain any interest in what we have to say -- in this case, readers and commenters.
And so many of us are witty or punny or blunt or crass in how we name our post-of-the-day. Surprisingly, doing so attracts people. But read on in the post and you might be surprised that it has NOTHING to do with what the title inferred. A play on words can be a great snare!
For example, my post before this one is named "Rabbi Witty"--I know of more than one Rabbi Witty in Toronto. If one of their family members just happens to read that header, they might think I'm writing about the patriarchs of the families. But read on in the post, and it's not so.
I chose early on to have my posts linked to JRants.com. Whenever I have a new offering, it's listed on there. The title of my post might intrigue someone enough to link to my blog, and so I might have gained a new, if just even a one-time reader.
I enjoy giving my posts eye-catching titles, and I equally enjoy reading eye-catching titles on other posts.
After all, you rarely, if ever, get a second chance to make a first impression...